EsferaDoBem Logotype and its creation defense

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Today I’m going to comment with you all a logotype I’ve created for BemDoado and its creation defense.

The name BemDoado can be translated as two meanings: Well Donated/Good Donated and  its slogan is “Because donating is a two ways hand”. The logotype in sum represents two hands, two individuals, a donor and donee, a donated good and received good, a gratitude and favors change. From a top view, the left hand in black color means a hand of who donates, in other words, a donor giving a good. Who donates does a good action and delivery a good, therefore, Well/Good (Bem) in black color is shown as a stronger side in BemDoado. The donor and the good donated are represented by the half gray circumference in the left hand which also makes reference to whom donated and what was Donated, represented as gray in BemDoado. Now, the gray hand in the right side represents who receives the donation, in other words, the donee. Who receives a donation receives it with an open hand (Seen from top view), besides that, the receiver is very thankful when receiving it and thanks through a thumbs-up hand sign (seen from a front view). The donee and the received Good are represented by the half black circumference on the right hand that also is related to the black color in BemDoado text . Below the two hands there are two arrows appearing in opposed directions giving the the idea of change of favors and it makes reference with the slogan of BemDoado: “Because donating is a two ways hand”.

The BemDoado site is split into BemDoado e EsferaDoBem (SphereOfGood/SphereOfWell).  Thus, the EsferaDoBem is an Sphere/Environment of BemDoado as also Sphere/Environment of doing the good/well. Because it is being the EsferaDoBem (SphereOfGood/SphereOfWell), was added the earth planet representing the sphere, which in turn, also interpreted sphere as environment where the good will be spread. Were added 4 icons as a people shape with different color where each one represents an ethnic group. Each icon is representing the following classification of human races: Blacks (e.g. Africans), Reds (e.g. Native Americans), Yellow (e.g. Asians) and whites (e.g. Europeans), which in turn represents the people. Each little sphere represents an icon of an individual belonging to a group that shares the same beliefs, values and the same language. Besides that, the aligned icons (persons) in a gradient sequence follow the movement of the whole donation action, in other words, coming from the left hand – donor, which in turn pass by any individual from any race, creed or color, going to stop in its destination that is the right hand – donee and this on turns back the thanks to the donor. Seen from a front view,  the two hand hosts this group and the planet making available the EsferaDoBem within the BemDoado site and hugging all this community. In sum, the  created logotype for EsferaDoBem in a graphic representation gets to describes the whole idea and EsferaDoBem goals.

I hope you’ve liked and enjoy the EsferaDoBem: See here further info.


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